2024-12-08 in Learning

From Chaos to Control: Transforming Magazine Publishing

When I first met Rose 15 years ago at an event in Singapore, she shared with me the chaos she and her team faced: sales reps double-booking advertising spots, missed billing, misplaced post-it notes, and shouting across the office for Excel access. It was just another day at work, where data was often overwritten or information vanished.

But, Rose knew we could do better. "Can you build me a software to handle it all?" she asked.

Fifty thousand lines of code, and three months later, the first version of RunMags came to life. It’s since been an ongoing quest for perfection, RunMags is still evolving thanks to feedback from customers — including Rose.

Today, RunMags is a modern, cloud-based platform for magazine publishers— whether print, digital, websites or newsletters. It’s an all-in-one solution for managing marketing, mass emails, CRM, advertising contracts, circulation, billing, payments, reports, reminders, and remote office support.

The monthly fee is as low as the cost of an average half-page ad.

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