FREE TOOL FOR MAGAZINE PUBLISHERS

Magazine media kit generator

Enter your magazine name, audience, circulation and ad sizes and prices. Get a clean media kit to print as a PDF or download as HTML, with the price per 1,000 copies worked out for every size. No sign-up, and nothing you type is uploaded.

The magazine
Audience and circulation
Ad sizes and prices

Need prices? Work them out from your circulation with the free ad rate card calculator.

Terms and contact

Everything stays in your browser: nothing you type is sent to or stored by RunMags. A draft is kept in this browser so a refresh does not lose it; use Clear to remove it.

Your media kit

Media kit

Your magazine name

Ad sizes and prices

Ad sizeDimensionsPrice per insertion
Full pageOn request
Half pageOn request
Quarter pageOn request

Generate it from your live data in RunMags - free trial. Keep your ad products, prices, circulation and issue plan in RunMags and generate your Media kit from them, ready to send to advertisers. 14-day free trial, no credit card. runmags.com/create-account

Made with the free RunMags media kit generator, runmags.com/tools/media-kit-generator.

Generate it from your live data in RunMags - free trial

Keep your ad products, prices, circulation and issue plan in RunMags and generate your Media kit from them, ready to send to advertisers. 14-day free trial, no credit card.

Start your free trial

How to make a media kit with the generator

  1. Enter the basicsType the magazine name, a one-line description, circulation per issue, issues per year and the date the kit is valid from.
  2. Describe your audienceSay who reads the magazine and where they are, using figures you can source.
  3. Add ad sizes and pricesList each ad size with its dimensions and price per insertion. Choose the currency; the page shows the cost per 1,000 copies for each size.
  4. Add terms and contactAdd booking, material and payment terms and a named contact, then check the preview.
  5. Print or downloadChoose Print or save as PDF to make a PDF with your browser, or Download HTML for a file you can host or email.

What the generated media kit contains

The kit has these parts: your magazine name and description, the circulation and issues per year (with copies per year worked out from them), who reads the magazine, a table of ad sizes with dimensions and prices, your terms and a named contact. Add each figure with its source and date in the audience text, because buyers compare like with like and trust a number they can check.

The price per 1,000 copies column divides each price by your circulation per issue, so a media buyer can compare your ad sizes with other titles on a common footing. Hide it with the checkbox if you would rather not show it.

PDF or HTML

Print or save as PDF opens your browser’s print window; choose Save as PDF as the printer and the kit comes out on A4 or Letter without the website around it. Download HTML gives you one file with its styles built in, which you can email, host on your own site or open and print later. The RunMags footer, with a link to start a free trial, is part of the kit.

Nothing you enter leaves your browser, and RunMags keeps no copy. Your draft is saved in this browser only, so a refresh does not lose it, and Clear removes it.

Need a longer kit?

For a longer kit with an editorial calendar, readership profile and deadlines, fill in the free magazine media kit template. To work out what to charge, use the magazine ad rate card calculator, or read the guide to what to include in a magazine media kit and the magazine rate card template.

Once the kit is sent, the work moves to proposals, contracts and invoices. See how RunMags handles advertising sales for magazine publishers, or estimate what it could save you with the publisher ROI calculator.